Kira Systems specialises in advanced machine learning software that identifies, extracts, and analyses text in contracts and other forms of documents.

The refresh of Kira Systems focused on the modernisation of their current assets, with a mature and human tone to help distinguish themselves from other machine learning companies.

The brand system incorporates a new fresh icon inspired by coding () and the sophistication of a monocle. Paired with an approachable type family and series of illustrations that add a textural, human touch to the tech brand.

The rebrand includes a new icon, wordmark, collateral, website and illustrative direction.